For this month’s post we have taken a slightly different perspective. After an underwhelming firsthand experience with an insurance company that appeared to have missed the bigger picture, we decided that this edition we’d look at how not to implement digital technology. Continue reading →
Now that 2016 is well and truly upon us, we can reflect on the year that was 2015. Looking back, it was another big year for technology. We saw the introduction of the driverless car, the Apple Watch, and motorised skateboards; as well as some not so great technological accomplishments, such as the Ashley Madison hack, Lenovo machines shipped with pre-installed adware, and the VW scandal. If the 2016 predictions circulating the internet are anything to go by, the technology evolution is showing no signs of slowing down any time soon.
The technology evolution is not only changing the consumer world as we know it, but the business world too, with more and more companies implementing digital strategies and introducing new technologies to their processes and customer experiences. While it can sometimes feel that technology is evolving at such as a pace it is impossible to keep up, there are a few simple ways for your business to reap the benefits of the digital age. Continue reading →